Thismoment Inc.
UI Designer
Summary
In February of 2012, I joined the marketing technology company called thismoment. I helped create the interfaces for our content management system as well as responsive brand experiences for our clients. Although the company's goals shifted on a consistent basis, we essentially created web experiences that could be built once and deployed across multiple platforms.
My roleWeb Designer
I provided support for our sales team where I created mocks of for potential clients. About 20% of these mocks made it to fruition. The mocks included different combinations of widgets and ranged from supporting live streams (which on average increased user engagement 6x for our clients) to micro-sites hosting user generated content.
Problems How long is long enough?
The main goal of our company was to help fortune 500 companies improve user engagement. If a client wanted to build awareness around a particular campaign or promote a contest, they would turn to us to provide an easy solution that could be managed by a small team. The problems I faced on a daily basis revolved around which particular widgets would be most beneficial to a user to provoke engagement. Some of the widgets I helped create were as simple as a countdown timer to something more complex that allowed users to upload their own content to their brand's micro-site.
